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SMAK the world! - Launch my own business
Career & Finance: Self-Employment

Why do you want to do this?

After 20 years of working in the information space, I am so disheartened by the lack of improvement we have made in making technology work to improve human engagement. The clutter and noise that is overloading our sense and drowning out our time is ridiculous. I want knowledge, I want meaningful engagement, however email and social networks are devoid of the ability to match my dynamic life. I am launching SMAK to fix that problem, stop scrolling my life away and start engaging.

What three things will you need to make this happen?

I will need to surround myself with a great group of people. Innovative, creative, challenging and energetic people who will help me think outside the box to create solutions that will appeal to many different types of people.

Inspiration to keep going, despite technical setbacks, personal limits, missed expectations. I'll need coaching, mentor-ship and guidance to overcome my own emotional limitations.

To learn to say no. To respectfully decline the privileges to participate in certain organizations. To focus and maintain continual forward progress on our company mission.

What is the biggest barrier to your achieving this?

ME! I have the expertise, skills and personality to be successful at this venture. However, my lack of assertiveness and fear of rejection and disappointment can impose limits to my communication and leadership.

3/25/2011 9:37:07 AM

This is great. SMAK is a great name as well! I love #3 above -- learning to say "no." The focus of my company is mobile app development, and although opportunities have presented themselves that would greatly expand our scope, I was counseled by a great friend of mine to stay "laser-focused" on my niche product: apps. I look forward to seeing how things progress with SMAK!

4/7/2011 1:46:28 PM

Matt, It was great having a chat yesterday. We now have 4 great companies who have shared their goal on our site and we will be Endorsing (Including you). We are looking forward to organizing collaborations to help you all succeed in this years MassChallenge. 

Elwood, I'm really glad you have connected with Matt.

4/7/2011 3:01:34 PM

Hoop, this is a concise goal; you won't have much trouble with the pitch process. It's always easier when you know what you're going for, and you have a big vision with simple explanation here. Keep using it!

The way you talk about your company will evolve as you take feedback and adjust, so don't be afraid to test out your pitches here on MyLifeList. (We are founded on the social media principle of "deeper engagement," so we get it!) There is a healthy community of entrepreneurs and tech-focused businesspeople who will be able to give you practical support and honest help that will amount to more than just noise. I look forward to getting together the first week of May to talk about your plans and strategy.

Member Resources

As you progress with your goal, share the resources you find helpful with others who can also benefit from them.

 

3/23/2011 12:39:03 PM

Website

Website: www.getsmaked.com